Property sales and launch events

Gamuda Land’s booking and deposit workflow for property launches

Twin built sales-event software for Gamuda Land to receive agency bookings, allocate units and support online deposits across five property launches.

Five sales eventsAgency bookingsOnline deposit collection
Discuss a property launchSee the events
Gamuda Land’s unit allocation display and attendees at the Elysian sales event

About the client

A developer of major townships and residential communities

Gamuda Land is the property development business of Malaysia’s Gamuda Berhad. Founded in 1995, it entered Vietnam in 2007 and has since developed townships and residential projects across the country. Gamuda City in Hanoi spans 274 hectares.

The sales events in Twin’s project presentation include Eaton Park and Elysian in Ho Chi Minh City, and Springville in Dong Nai. Gamuda Land describes Springville as an 18.2-hectare integrated township. This gives the event workflow a clear setting: teams were handling live bookings and unit choices for a developer with projects in several markets.

Since 2007Gamuda Land’s presence in Vietnam.Vietnam portfolio
274 haThe Gamuda City township in Hanoi.Gamuda City
18.2 haThe Springville integrated township in Dong Nai.Springville

Development areas come from Gamuda Land’s portfolio. The five-event scope comes from Twin’s project presentation.

The customer need

Carry an agency booking through to a deposit

An agency booking is the start of a launch transaction. The sales team still needs to allocate a unit and collect the deposit. Gamuda Land needed software that could support those steps during a property sales event.

Twin’s team documented the event workflow across five launches. Eaton Park, Elysian and Springville are the examples shown in the presentation; an agency booking could be followed through allocation and the online deposit step.

What Twin delivered

Three steps in the launch workflow

01

Receive agency bookings

The software provided a way for the launch team to receive bookings from sales agencies.

02

Allocate units

The event team could allocate units from the available stock. Event displays showed unit status by project.

03

Collect deposits online

The software supported online deposit collection as part of the sales event workflow.

Project evidence

Availability and sales-event settings

The Elysian photograph above shows an event unit display. Eaton Park provides another view of unit status, while Springville documents the launch venue. Together, the images place the booking and allocation workflow in real events.

Unit status display at the Eaton Park sales event
Eaton Park’s event display showed unit status by building.
Model display and stage at the Springville sales event
The Springville sales event venue.

Event photographs from Twin’s project presentation.

Project value

Follow the booking into allocation and deposit

For launch staff, receiving a booking is only the beginning. The software supported the next decisions about available units and the deposit step online. The unit displays in the project record show why current stock information mattered as teams worked through a live event.

Twin’s presentation documents this booking, allocation and deposit workflow across five sales events.

See the CapitaLand sales events or explore Twin’s property sales and launch software.

Discuss a property launch

Planning a launch involving sales agencies? Tell us how bookings arrive, how your team allocates units and how you collect deposits.

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